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Cate Peterson – Founder of YogaHive and Off The Mat and yoga evangelist

Another great She’s the BOSS Chats episode with Jules Brooke and Cate Peterson. Subscribe at: https://www.shestheboss.com.au/chats

Cate Peterson is the most amazing woman and you definitely feel a better person after you have spent time with her. She truly wants to make a difference in the world and she is doing it with Yoga as the core. She has created Yoga Hive, which brings together hundreds yoga practioners from all over the country and thousands of classes, so that we all have access to them and book in a type of yoga, and a time that suits you for classes.

She has also created Get Off Your Asana, a fabulous initiative to help education yoga-virgins about what it can do for your mind, body and spirit. They target non-yoga (and even no-exercise) people to encourage them to explore, and hopefully fall in love with yoga. She also has another business called Off The Mat, where she creates sustainable yoga mats (most are plastic) to be more sustainable and environmentally friendly.

Cate is one-in-a-million! She is so kind, non-judgemental and peaceful, you will love her!

Kylee Stone – CEO & Founder of The Performance Code and passionate about helping women reach their potential in business

Another great She’s the BOSS Chats episode with Jules Brooke and Kylee Stone. https://www.shestheboss.com.au/chats

Kylee is a woman on a mission. After a long career in marketing strategy with large media organisations, Kylee inadvertently started working with other women in corporate who wanted support and help. This slowly evolved into the launch of Team Women Australia. Kylee’s stories about how this came about are inspiring.

After her work affected her health, she decided to go out on her own and offer guidance, leadership advice and coaching for corporate women who want to take their career to the next level. She also focuses on health as one of the pillars of success. These days Kylee is CEO and Founder of The Performance Code, she’s also the host of The Uncharted Leader Podcast – Ignite Your Passion, Purpose and Potential.

Pinky McKay – renowned lactation expert, author, speaker and the Founder of Boobie Foods

Another great She’s the BOSS Chats episode with Jules Brooke and Pinky McKay. Subscribe at: https://www.shestheboss.com.au/chats

Pinky McKay is Australia’s greatest asset when it comes to breastfeeding Mums! From starting her career as a nurse, she quickly became fascinated with breastfeeding and after qualifying as a lactation nurse, she set out on her own. Starting with consultations, she built her practice until she was the go-to person for anyone having breastfeeding, or sleeping problems with their new baby. She’s so kind and compassionate that no mother is left feeling unable to cope. “It’s normal,” says Pinky.

But it’s the last ten years that have really established Pinky, both financially and in a business sense. Although she was a published author, had received stacks of publicity and created parenting videos, it was when she created Boobie Bikkies that things really took off. Now, as the CEO of Boobie Foods, and turning over seven figures, Pinky’s foray into products has changed her life and will be an inspiration for any woman who wants to expand. It’s never too late.

Susan Morrice – Geologist and the founder of an oil company, Belize Natural Energy (BNE)

Susan is the founder of an energy company in Belize. Her story is amazing! As an Irish woman, and a geologist, she explains how she just ‘knew’ there was oil under the surface, even though all the big oil companies had drilled 50 wells with no success. And she struck oil on her first go!

Susan explains how she persevered when others had given up, her great partner and inspiration, Mike Usher and how going to Educo changed the course of her life for the better. Her company is now the biggest revenue generator in Belize and they have created a model that benefits the people of Belize, her employees, her investors and mother nature. We’d call that a win-win-win-win and so does Susan.

Another great She’s the BOSS Chats episode with Jules Brooke and Susan Morrice. Subscribe at: https://www.shestheboss.com.au/chats

Georgina McEncroe – founder of the Shebah rideshare service

Another great She’s the BOSS Chats episode with Jules Brooke and Georgina McEncroe. Subscribe at: https://www.shestheboss.com.au/chats

Georgina McEncroe, Founder of Shebah, the female rideshare service, is one of the most successful business women in Australia. She’s also super-nice and lots of fun to chat to. She has done soooo much! From starting out as a teacher, to travelling, creating an award-winning Melbourne International Comedy Festival show, or collecting testimonies for the War Crimes Tribunal, George has done it all.

She has been divorced and been fired from her job on radio, but the culmination of all this experience let her to go for it when she first identified the gap in the market for a safer type of taxi service, where people could trust that their children would be driven safely, that had baby seats and where a woman can hire another woman to take her home, if she has had too many drinks on a night out! Shebah’s crowdfunding capital raising was once of the highest in Victoria, raising over $3 million from 3000 small investors. Watch this space as Shebah becomes a household name.

Louise Mahler – Global keynote speaker, ex-opera singer and expert in voice and influence

Another great She’s the BOSS Chats episode with Jules Brooke and Louise Mahler. Subscribe at: https://www.shestheboss.com.au/chats

Louise Mahler is an absolute joy to chat to! An internationally renowned speaker and executive coach, she is also very funny and has loads of stories to tell. From growing up in the suburbs of Brisbane, Louise headed off to Europe and sang in operas from Vienna to Stuttgart and everywhere in between. And then she realised she had had enough and returned to Australia, a young divorcee with a small baby in tow.

This led her to find a ‘proper’ job so she worked with a big mining company in ‘Quality Control’ for a few years before leaving to focus on helping leaders have a voice of influence and a charismatic presence. “It’s all about communication,” she says. Starting off with free talks and working her way up to being able to command a fee of $US25,000 for a one hour talk in a stadium in the US, Louise has a career many Australian’s would envy. And yet she is still down to earth, generous and humorous with her stories. One to listen to!

Kate Toon – Misfit entrepreneur , SEO, and copywriting queen

Another great She’s the BOSS Chats episode with Jules Brooke and Kate Toon https://www.shestheboss.com.au/chats

Kate Toon is a well loved and a very popular woman for good reason. She’s just the best person to talk to when it comes to building your own business because she is super generous with her information. This chat was no different. From her first trip to Australia as a backpacker, Kate was always going to kick arse.

After working in agencies (her first job was creating an ecommerce site for Marks and Spencers back when people barely knew what a website was), she went on to become a copywriter and then, aftyer the birth of her son she decided to go out on her own. Make no mistake, Kate has worked very, very hard to get to where she is now but it’s been worth it, as she will say. She has two membership groups – one for SEO and the other for Copywriting – and is now venturing into the area of building a personal brand. She’s such a dynamo, and a really fun person so this chat is well worth listening to!

Meredith Cranmer – Co-Founder of Because, passionate about helping brands create great experiences

Another great She’s the BOSS Chats episode with Jules Brooke and Meredith Cranmer https://www.shestheboss.com.au/chats

Meredith’s story of how she co-founded the Because agency, one that specialises in brand experiences, is fascinating. It all started with a trip to London at the start of the 2000’s. During her time there she got a job working for a new company called because. Run by a very entrepreneurial woman, Meredith worked her way up through the ranks but wanted to go home to New Zealand (or certainly closer!) so she thought about getting back and setting up her own agency, when serendipity stepped in. Her ‘boss’ was keen to be the co-founder and seed fund the startup.

Meredith talks about what it was like to land in Sydney with her husband. She knew no one and had $150K and a laptop as her starting point. She talks about what it was like to win a massive project with CUB when she was starting out, and what it was like to lose it because they didn’t have an office in Melbourne. Something she now has, and CUB is a client again. It’s a great story!

Stephanie Woollard (OAM) – Founder of Seven Women, a crusader for those less fortunate than ourselves and a total mover and shaker!

Another great She’s the BOSS Chats episode with Jules Brooke and Stephanie Woollard https://www.shestheboss.com.au/chats

Stephanie is not your average woman. She always wanted to give back, from a very early age, so when she was on a trip to Nepal and she found 7 very poor, and disabled women huddled together without any of the basic necessities she decided to start there. Her NFP, Seven Women, has now helped thousands of Nepalese women by teaching them skills so they can support themselves and their families. This has led her to an Order of Australia Medal, speaking at the UN and all over the world about what she is working on and how every person can help to affect change.

I spoke to her while she was in Melbourne during the COVID lockdown which has obviously cutailed her travel, but not her passion or ambitions for her organisation. She explained what a rock her Mum (and family) have been throughout her whole career and how, with their support she is continuing to do things that will make change happen. She is soon to release a documentary and is going to teach herself PR. Her story is very inspiring!

Megan Del Borrello – Founder of Behind The Brands and champion for successful female founders

Another great She’s the BOSS Chats episode with Jules Brooke and Megan Del Borrello https://www.shestheboss.com.au/chats

Megan is an absolute dynamo. Based in Perth, she is the founder of Behind The Brands, a group focused on helping successful female founders with networking, advice and training. Megan was Managing Director of a marketing agency when her first child was born. She was driven and ambitious but soon found that agency life was not suited to flexible work so after many years, she decided to set out on her own.


After parting ways with her business partner, Megan decided to focus on Behind The Brands. With two young children to juggle, Megan is doing amazing things to help women get ahead and take their business to the next level. Her passion for supporting female founders is certainly something Jules had in common with Megan and the conversation was filled with optimism and an agreement on the potential for women moving forward.