For more than a decade, Jason T. Smith led the Back In Motion Health Group with a traditional organisational structure. For a while, it worked well. They were recognised in the BRW Fast Franchise list for five consecutive years as ANZ’s fastest-growing physiotherapy franchise – but then something changed. Jason set a new goal that couldn’t be achieved through the status quo. Their organisational model lacked critical design attributes needed for his team to unleash its innovative potential.
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